brand refresh / creative direction / art direction + design

HERRINGBONE

Made at Hakkasan Group

In x with:
Dianna Balabon, Executive Vice President of Marketing
Claire Ashman, Executive Director of Global Brand Marketing
Rachael Giannecchini, Director of Marketing
Lucy Wright, Director of Brand Creative
Amanda Choe, Graphic Designer
Tim Nguyen, Graphic Designer
Edith Bazin, Pattern + Illustration
Chris Tran, James Beard House Video